Spacehive Rebrand
Client: Spacehive
Agency: Mr. President
Creative Strategy: Alice Kumagami and David Clulow
Art Direction: Alice Kumagami and David Clulow
Design: Alice Kumagami
Animation: David Clulow
Agency: Mr. President
Creative Strategy: Alice Kumagami and David Clulow
Art Direction: Alice Kumagami and David Clulow
Design: Alice Kumagami
Animation: David Clulow
Founded in 2012, Spacehive's mission is to help people improve their local community, by matching their projects to funds from partners like the Mayor of London and the Arts Council. Spacehive has a huge impact in each community they serve - the rebrand needed a bold approach to spark excitement and motivation in everyone who connects with it.
We took inspiration from community spaces and noticeboards, celebrating the different connections and contributions that go into shaping the spaces we love and share. As a nod to collaboration, colourful cards were at the heart of the rebrand.